Monday, September 30, 2019

Holi Essay

Holi is a very popular Hindu spring and Full Moon festival. It is followed by Dhuleti, the festival of colors. It is celebrated on 2 and 3 March, 2007. The two-day Indian festival of Holi is one of the twelve Full Moon festivals of the Indian lunar calendar. Each month begins with the New Moon and is divided into 2 fortnights, the bright half of the waxing moon and the dark half of the waning moon. The Full Moon (purnima) in the middle signifies culmination and fulfillment: the perfect time for a festival! Holi celebrates the Full Moon called the Holi Purnima, which occurs in the lunar month of Phalgun (February-March). Holi thus celebrates the coming of spring, which is enacted in a legend of fire. An evil demon, ruler of heaven, earth and hell, forced everyone to worship him as a god. His little son Prahlad, however, remained faithful to Lord Vishnu. So the King wanted him dead. His wicked sister, the demon Holika (after whom the festival is named), could not be harmed by fire. Taking up Prahlad, she entered a bonfire. But through Vishnu’s intervention, she was the one who burned and the child remained safe. Bon fires commemorating this tale of devotion overcoming even the most powerful of obstacles are lit on the first day of Holi, the day of the Full Moon. People throw cow dung into the fires and shout obscenities at Holika. Where the spring element is more dominant, the first fruits of the harvest are offered to the cleansing fire. Embers are carried home to light fires in the houses. Holi is a lighthearted celebration of exuberance and cheer. There are wild processions to drum beats and dances to traditional Holi folk songs. People let go of past grievances an look forward to a new beginning. The young are allowed to get intoxicated, behave rudely and play pranks. Everyone goes visiting, and guests are offered ghujias (sweetmeats made from flour, almonds and raisins) and cool thandais (a milk-based drink), which can be laced with small amounts of â€Å"bhang†, or marijuana. Holi is most known as a festival of colors. On the first day, the eldest male of the family sprinkles colored powder (gulal) and colored water on each family member. The colors, especially red, are made from flowers and signify blossoming. The second day is Dhuleti, when all hell breaks loose. Children, young men and women form separate groups and go out covering everything and everyone with colors. Holi is a celebration typical of Northern India, but it is so much fun that most of India and Hindus all over the world celebrate it.

Sunday, September 29, 2019

Cultural Tourism Development Essay

With its modern sky line and quality infrastructure, it is difficult to believe that Dubai in the United Arab Emirates was once a small town of Bedouin traders. Exotic animals used to inhabit the grounds occupied by the present-day Nad al Sheba racetrack Contemporary Dubai has been built beyond reasonable expectations, more so from the stigma which befell a post-Gulf War Arabia. High-technology and high-fashion shops are now as commonplace as the gold souks. Modern Dubai is an eclectic mix of old and new, ancient and modern. Tourism, cultural tourism particularly, is considered one of the fastest-growing industries globally; with fierce competition being its natural corollary. Dubai is viewed as one of the prime tourist destinations, giving the country a distinct vantage in the arena. Dubai’s relative advantages pertinent to tourism are manifold. First, tourism is a rapidly-growing, huge industry; it is, therefore, a crucial sector that Dubai can take advantage of. Dubai is aptly capable in meeting global standards, being in itself, a set of visions. Dubai’s global position, as predicted, will be that of an â€Å"internationally-recognized hub and destination of choice for cultural tourism†. Dubai’s 2010 vision reiterates this notion, stating a threefold agenda for its long-term goal of becoming an international tourist hub: (1) creating a quality environment conducive to immigration and investment inflows, necessary for enticing a technologically-knowledgeable/skilled human capital base, (2) launching a policy of arts and culture developments, with the creation of an arts center in Dubai, (3) initiating an annual program of cultural activities (e. g. expositions, concerts, visiting artist performances) to mark its reputation as a modern society. Second, tourism is a highly-unpredictable industry, with trends and factors influential of tourist influx. Factors that positively affect tourism are disposable income increase, transportation cost decrease, tourism package cost decrease, and political stability presence. Travel distance has become an irrelevant tourism factor. Third, competition has spurred creative marketing strategies on the part of tourism providers. They have started providing leisure and business packages in greater variety, higher quality, and more competitive pricing scheme- thereby boosting the market demand for tourism. With the current trends in tourism at work, the demand being on the favorable side, it is projected that the $ 3. 3 trillion global tourism industry will grow at a 6. 8 % annual rate for the next 10 years. Fourth, the tourism industry is challenged by a body of better-informed and discriminating clientele. Tourism providers, therefore, need to package destinations in a detail-specific and compelling manner, categorized on the basis of market segmentation, in order to lure prospective tourists. The package destinations can also aim at a wider range of tourists for particular destinations in order to satisfy the market demand. In view of these trends, Dubai must adhere to the aforementioned steps to be able to take advantage of the tourism sector to its fullest. Dubai must maintain research-based equilibrium values per tourist segment, from where tourism providers can base tourist package offers from. The move is expected to optimize Dubai’s gain from possible tourism-generated revenues. It must also continue upgrading its support services in order to be able to service the increasing flock of tourists, broaden the basis of their motivation for tourism, and eventually, draw more tourists into visiting. A study of tourism’s framework is a requisite for understanding it. According to the Singaporean Board of Tourism website, the tourism landscape is composed of two sections: motivating attraction and supporting services. Motivating attractions include business tourism, cruise events, honeymoons, and especially, cultural tourism. Supporting services, however, include IT & Communication systems, travel agencies, hotels, entertainment management companies, and computer reservation systems. Cultural activities, in addition, are part of a broader tourism framework; by building on both Motivating Attractions and Supporting Services, Dubai will be able to attract tourists and encourage repeat visits. Cultural Tourism Cultural tourism is the type of tourism intent on an exploration of and education on the culture of a particular state. The motivating attraction components of cultural tourism are cultural/historical heritage, performing arts (theatre), visual arts and music. The CulturalHistorical Heritage component includes parks sightseeing, tours, cultural events, festivals and fairs. Performing Arts (Theatre) includes musicals, operas, ballet and dance exhibitions, and dramatic and classical performances. The Visual Arts component includes museums, painting galleries, craft exhibits, and film and photography showcases. Music, however, includes symphonies, orchestras and concerts. Supporting Services for cultural tourism comprise of marketing organizations to promote the Arts and Dubai’s position as a ‘center for the arts’ in the region, operational organizations to collaborate with performing arts talents and IT specialists for marketing, state-of-the-art venues like auditoriums, screening rooms, seminar rooms and staging arenas, and the technology that allows for world-class performances and shows. This US-based data on cultural tourism illustrates some key characteristics of the tourism demography (regular/cultural tourists), with important implications on the possible benefits from cultural tourism. Research suggests that promoting cultural tourism in Dubai will attract an extremely valuable clientele that will be willing to spend more ($ 174 average difference) and lengthen the duration of their visit (4% difference). Cultural tourism promotion, research also suggests, increases the likelihood of drawing clients with more advanced ages (48 vs. 46 average, 3% difference in retired tourists demography) and educational backgrounds (3% difference in graduate degree-holding status). Hosting such a demography is a boost for promoting Dubai as the ‘image leader’ in the region, an immense contribution to the knowledge economy. The National Assembly of State Arts agencies website asserts that some economic and cultural trends has had a huge impact on cultural tourism statistics. First, there has been a general rise in affluence and education level trends. Second, the United Arab Emirates has bore witness to cultural diversity; with expatriates now accounting for more than 75% of the UAE population. Third, an increase in the economic role and education of women had women typically setting up vacation plans. Fourth, a lesser time for leisure which is a mark of modern society increased the demand for and placed emphasis on shorter and value-added trips. Lastly, there has been an intensified influence of technology in every domain; an increased awareness of cultural issues therefore effected in tourists demanding a greater variety of cultural activities. These trends imply favorable growth prospects for cultural tourism in Dubai. Analyzing Dubai’s situation, it is evident that the current cultural tourism landscape is insufficient. Cultural Tourism Activities in Dubai are on a small-scale, fragmented, and uncoordinated way, and bereft of independent quality check and strategic guidance. The Dubai Explorer 2002 has it that the only activities/establishments which garnered a medium rating on the concentration graph were Dubai’s six (6) parks (Creekside Park, Mushrif Park, Rashidiya Park, Safa Park, Al Mamzar Beach and Jumeira Beach Park). The Performing Arts Division (comprising of nine (9) groups and clubs), the Visual Arts Sector (composed of four (4) galleries) and Falconry Division’s three (3) centers were noted as having the lowest concentrations. Dubai, however, is not deficient in Venues for Musical and Theatrical Performances which include: seven (7) venues for Classical Concerts (e. g. Crowne Plaza Hotel), six (6) venues for Theatrical Performances (e. g. a 500-seat Community Theater built in 2002 near Nad Al Sheba) and fifteen (15) venues for Dance/Pop Concert Events. These numbers are suggestive of the budding need for appropriate staging facilities and equipment; the demand for performance venues having been predicted. Comparing the aforementioned figures to a cultural tourism-investing country’s infrastructure statistics will reveal some startling differences. The data has it that Dubai has 80% the GDP/capita of Hong Kong but pales in comparison with regard to cultural infrastructure- with only 15% the number of museums and 0% the number of theaters and arenas. Based on these ratios, Dubai should have at least 10 museums and 5 theaters in order to parallel Hongkong’s status as a tourism spot. The Cultural Tourism Industry Group and the National Assembly of State Arts Agencies websites specify the apparent quality and tourism potential of museums, art galleries, concert halls, historic sites, and national and state parks as main considerations influencing cultural tourists. The organization of cultural events, festivals and fairs is a consideration too. With an understandably hectic itinerary, the logistics scheme and accompanying amenities also count. Some of these features have already been instituted/organized in Dubai such as national and state parks, cultural events, festivals and fairs. These institutions/affairs are considered highly-competitive and very manageable. On the other hand, theaters, concert halls and archeological sites are basically non-existent. The construction of theaters and concert halls are reasonable, achievable objectives as exemplified by the construction of a 500-seat Community Theater (built in 2002 near Nad Al Sheba). The contrary holds for establishing archeological sites, a challenging feat. The creation of and investment in organizational networks in Dubai that promote cultural activities will beget ample dedication which will enable cultural organizations to fund, foster and implement innovative ideas crucial to the development of cultural activities. In addition, the implementation of high-impact activities will command the highest visibility and draw a significant number of tourists. Those projects are intent on Cultural Tourism which is currently unavailable in Dubai. Cultural Tourism necessitates the creation of a dedicated oversight committee within the DTCM structure to: (1) coordinate with the private sector regarding the development of projects, (2) fund and foster the development of different project concepts, and (3) assist in projects implementation to foster the development of cultural activities. Possible High-Impact Projects Cultural Tourism necessitates an identification of viable high-impact activities for implementation. Possible projects include: (1) the construction of a culture complex (Barbican or Lincoln Center model-based), (2) the construction of an opera house (London’s Royal Albert Hall-modeled), (3) erection of a major performing arts venue (in joint effort with the private sector’s Community Theater project currently underway), (4) the erection of a concert hall (in partnership with Moscow for purposes of production and guidance), (5) the initiation of a desert arena, (6) hosting cultural events and activities, and (7) erection of art cinema houses for Indie Films (NYC’s Angelica Theater-based). Moreover, there is an apparent need for an amendment in Dubai’s existing laws on private ownership to further the development of cultural tourism in this region. In a 1999 DTCM survey, as posted in the HK Leisure and Cultural Services Department website, a majority of the respondents specified the scarcity of peculiar activities and sightings in Dubai. The respondents criticized the offered cultural activities as being small-scale, fragmented and uncoordinated. These survey results support the need for improvements in cultural tourism infrastructure, developments in ongoing cultural activities, and initiation of high-impact projects. The DTCM, with its current organizational setup, is ill-equipped for a full development of cultural services. A labor force comparison between the DTCM and the HK L&C Services Department yielded startling results; the HK L&C Services Department has 26 times more employees. There is an immense need to foster a dedicated organization, in charge of coordinating the development of cultural activities in the region. The organizational setup will be based on the Hong Kong model where its primary role would be to act as the central node of cultural activities in the region. Other organizational responsibilities include: (1) promotion of cultural performances, (2) provision of support to festival organizers and private companies, and (3) offer of audience-aimed educational programs, and (4) overall logistical operations (e. g. venues and ticketing). Conclusion It is evident that the dearth of cultural facilities and cultural activities has brought Dubai to a tourism disadvantage. Cultural facilities/activities have been described, aptly or otherwise, as being small-scale, quality control-bereft, and seemingly uncoordinated with other cultural tourism authorities. Established institutions, however, such as the Dubai Museum, Sheikh Mohammed Center for Cultural Understanding, and the Dubai Natural History Group have potentially important roles in boosting Dubai’s cultural tourism prospects. Currently, there is an insufficient government emphasis in Cultural Tourism, although an AED 10M Dubai Community Theatre project which is currently underway is definitely a step in the right direction. An expedient cultural tourism infrastructure will facilitate Dubai’s agenda of drawing a desirable demographic, generating ample revenues from increased expenses and lengthened travel duration on tourists’ part, and according Dubai the status of an ‘image leader’ in the world. Furthermore, it is expected to heighten students’ thespic awareness and enthusiasm, sufficient encouragements for the scholarly and professional pursuit of the Arts. An overall improvement in the quality of life is expected with the creation of an inculturated tourism experience; creative arts specialists and cultural promotion companies will then be drawn to Dubai. Implications The magnitude of Dubai’s long-term agenda has various implications for the government and support systems, and marketing and production logistics. For one, a high degree of government support is entailed, more so that the need to institute a governmental agency for cultural promotion purposes presents itself. Secondly, creating partnerships with relevant local and overseas organizations is required for the promotion and improvement of Dubai’s Art and Culture. Third, the creation of specialized umbrella organizations, like a National Heritage Board or an Arts Council, is a significant assistance to the government for a more focused management. Fourth, the government has to support, subsidize and grant incentives to private sector initiatives in support of Dubai’s cultural tourism agenda (e. g. museum foundation, arts organizations). Lastly, there is a need for the government to set guidelines and policies directed on an effective management of cultural facilities, heritage conservation and tourist education. Support services have their own share of responsibilities. First, the management of major facilities, such as stadiums and performance venues, will ensure organizers a constant facility access and facility maintenance. Second, there is a need for the implementation of an accessible and automated ticketing system, possibly with the use of the Internet, to ensure a widespread distribution and expediency. Third, the endowment of financial support to festivals, events organizers, museums’ administration and arts organizations can be a tourism marketing tool. Lastly, the Internet is an effective marketing instrument with a global domain; therefore, creating websites and publishing electronic newsletters on cultural tourism is an information dissemination option. Dubai’s cultural tourism agenda has peculiar implications for marketing and production logistics. First, ticket pricing has to be reasonable and demand-based; with discount offerings for senior citizens, students and children, and price markdowns on special occasions and for promotional means. Second, an effective marketing strategy is key to succeeding in this arena; to participate and organize sales missions, trade and tourism fairs, consumer fairs and other promotional events is therefore necessary. Third, cultural organizers have to be responsible for audience-briefing on cultural themes in order to help the audience appreciate different cultural performances. Lastly, an educated domain is a boost to cultural tourism; therefore, the provision of educational programs addressed to students (lectures, workshops, seminars and symposia) and the encouragement of learning institutions to participate in cultural activities will significantly bolster Dubai’s tourism agenda. Dubai’s vision has crucial implications for production logistics too. First, affairs organizers have a wide array of production options ranging from traditional repertoires to avant-garde creative performances. Organizers have a corollary responsibility of heeding consumer demand and garnering independent ideas; providing a means for the submission of independent project proposals is therefore requisite. Second, it is the organizers’ privilege and responsibility to provide performance opportunities to both established and upcoming local artists and groups. Third, there is an organizer responsibility for a performance venue planning and management, with a corollary need for the constant enhancement and upgrading of performance facilities. Lastly, production organizers have to establish and be of support to local professional artists groups like philharmonic societies, dance companies and orchestras. With a competent strategy and ample guidance, Dubai’s 2010 Vision of Cultural Tourism need not be an impossibility!

Saturday, September 28, 2019

Euripides’ play “Medea” Essay

The characters of Euripides’ play Medea require to be viewed from a variety of perspectives. To say that the only characters that deserve the audience’s sympathy are the children is not totally correct. As far as the plot is concerned the children are no doubt the innocent victims of this conflict between Medea and Jason, however there are other characters that also deserve our sympathy. Also to vaguely state that ‘everyone else gets what they deserve’ requires further analysis of the extent to which their ultimate fate is justified. Some critics say that Medea is a mad woman driven by her lack of control of her emotions. Throughout the play this description of her had proven to be true, however this does not mean we do not feel at all sympathetic towards her. If the audience can look at the world through her perspective, then it would not be surprising to see why she is so uncontrollably driven by her fury and passion. As a foreign princess, a wife, a mother and a woman, the humiliation and pain that had been bought upon her is all too overwhelming. ‘She will not eat; she lies collapsed in agony, dissolving the long hours in tears.’ The pain and suffering that Medea experienced deserve the audience’s sympathy. Another source of sympathy that we should feel for Medea comes from her role as a mother. As she decides to kill her own children, her mind becomes torn apart by inner conflict as a mother and as the emotion driven beast. There are many evidence throughout the play that shows her sense of maternal devotion. ‘That you once loved them, that of your body they were born. For one short day forget your children; afterwards weep: though you kill them, they were your beloved sons. Life has been cruel to me.’ From the above quote, the audience is able to see that Medea is not completely cold blooded. Her love towards her children and the inevitable pain of killing them with her bare hands is somewhat tragic and in deserving of sympathy. At the conclusion of the play I would disagree that all the characters deserved the ending they were given. Firstly one has to define and clarify the meaning of justice and justify the extent to which justice was served out to each character. King Creon and his daughter Glauce have committed no  crime and yet they die the most horrendous deaths. It can be concluded that we may not only feel sympathetic towards the children, but also towards Medea for all the misfortunes and tragic events that happen to her. We should also feel sympathetic towards her because of her role as a loving mother. We are shown that justice is not served out to those who most deserve it, and that harsh ends come to those who are innocent, hence the world of Medea and her rampage of revenge. References: Euripides, Medea

Friday, September 27, 2019

History Essay Example | Topics and Well Written Essays - 750 words - 39

History - Essay Example Her family realizing how dedicated Swift was, they decided to move close to Hendersonville, Tennessee. Therefore, this shows how supportive her family was to accomplishing her goals and becoming a renowned artist (Burlingame 7). It is among the many sacrifices her parent’s made in years to ensure that Taylor Swift succeeded. They kept on encouraging her on her quest to becoming a country musician and more so her mother Andrea who has been her role model and mentor. She always loved to perform her music. In her free time, she would watch biographies of country music legends which made her realize that most of the stars had started in Nashville (Burlingame 13). Every time the name Taylor Swift comes up in the media such as magazines, newspaper or even online articles, there is a chance that at least one of these phrases will be included. Taylor Swift the first singer of country music to win an MTV award in the music video category, one of the youngest female artists in history of mankind to win the best year’s Album in the Grammy Awards (Burlingame 17). In addition, Taylor Swift became the year’s best selling artist. Even though one could see Taylor Swift have become a star over night, at the age of 11, she was already singing and writing her own music. She had big dreams and continued to do what felt right until 2006 when she had a break through with herself titled debut Album (Burlingame 21). In the year 2006, Taylor released her single debut Tim McGraw and then self titled it that later on the Recording Industry Association of America certified multi-platinum. The same year in October, she had sold 2.5 copies of the album. In the 50th Grammy Awards, Taylor was nominated for the Best New Artist. Fearless, her second album won the album of the Year in 2010, released in 2008 at the 52nd Grammy Awards which were her pop stardom. As the year ended, Swift became the best selling country artist of the year 2008. In 2009,

Thursday, September 26, 2019

For your argument essay, you must produce an essay that argues for one

For your argument , you must produce an that argues for one side of a contentious issue on children's literature - Essay Example At such a young age when children are the most impressionable, it is best that they are well-guarded about concepts that could be dangerous or jarring to them, but they should not be promoted to censorship, be prepared for real life and other concepts that they will be introduced to when they are older, and be allowed to decide on their own tastes in regard to books and films. Censorship is the act of preventing people from reading, watching, or listening to material that others deem to be inappropriate. Censorship is an ongoing problem in our world, with most of it being seen in schools or being encouraged by parents. Though parents do have a right to say what material their child should or should not be subjected to, they should make it known that their objection is due to how inappropriate the material is for their child, but not in a general sense. Parents should not promote censorship to their children but impress upon them the importance of sticking to subject matter that is suitable for their age. If children grow up in a censored world, they will be denied the opportunity to grow and experience the other stories that books and films have, which could potentially lead to ignorance, since many of these books and films deal with important historical events and tragedies. Furthermore, a child that is exposed to so much censorship at such a young age w ill be given a false idea of what is right and what is wrong, or inappropriate. The innocence of age needs to be defended, not the material itself. As previously mentioned, children should be protected from material that is inappropriate to their age, like sex and violence. Romance or strong family values or issues, on the other hand, should not be kept from them, but embraced. These are vital to any child growing up in this day and age; they are important to understand as they are real life concepts. More over, they need to have some subjection to ideas or concepts that

How strongly has colonialism shaped the trajectories of post-colonial Essay

How strongly has colonialism shaped the trajectories of post-colonial African countries Discuss using one or several examples - Essay Example Would they have been richer or poorer today? This question has elicited debate for more than five decades, and also instigating exciting research by economic historians in colonial archives, an aspect, which has put the debate on a sound empirical footing. Some study findings have shown evidence of improved economic development outcomes within the period of colonialism. For instance, in the British West Africa, there was an increase of real wages (Frankema and Van Waaijenburg 2005, 34). Additionally, the status of military recruits in British East Africa and Ghana indicated that the height was increased during the colonial period, a pointer of increasing prosperity. Other arguments are that colonial rule was predatory. Should we consider this as evidence that colonialism was good for development in African countries? It should be considered that assessing the impact of colonialism does not only involve just looking at raw numbers, but also taking into consideration the counterfactual . We need to think on what the trajectories of African societies would have been at present if colonialism did not take place. Reid, (2002) observe that most African countries saw a steady rise on incomes during the colonial period. Africans reaped the benefits in development of infrastructure such as roads and railways as well as the mining technology. Colonization also led to deep integration of these African states into the World Trade Center and the world economy (115). However, it is still unclear n the extent by which such developments were contributed by colonialism and whether the development would have happened anyway due to the wake of global trade expansions or any other reason. The fact that there was a rise in the standard of living does not imply that all people’s living standards improved. Just taking an example from South Africa, the immiserising impact of land expropriation and establishment of â€Å"dual economies† on

Wednesday, September 25, 2019

Influences on the Work of John Keats Essay Example | Topics and Well Written Essays - 1000 words

Influences on the Work of John Keats - Essay Example As emphasized, these adversities allegedly contributed to his understanding of the role of the artist as the explorer of how art’s power can bring meaning and consolation to people’s suffering. (Poetry Foundation, 2014, par. 5). The current discourse hereby contends that the biggest influences on the work of John Keats include personal experiences on loneliness, love, and illness. The biography of John Keats revealed that the poet wrote his famous odes, with thoughts of longing for his brothers. One of his brothers, Tom, reportedly died of tuberculosis, while George, another brother, departed to America (Stanford University, 2011). The works were described to have been strongly influenced by emotions ranging from loneliness, longing, and despair, to wit: â€Å"The poems known as the Great Odes—â€Å"Ode to a Nightingale,† â€Å"Ode on a Grecian Urn,† â€Å"Ode to Melancholy,† â€Å"To Autumn,† and others, written in the spring of 1819, after Tom’s death and George’s departure—describe the misery into which the poet had plunged after the loss of his brothers. Likewise, the themes in some of these odes have been influenced by the poet’s adeptness to focus on humanities and the arts as a means of dissociating himself to feelings of isolation. More specifically, in the â€Å"Ode to a Nightingale†, the narrator describes his fascination with the expressive power of music, and in the â€Å"Ode on a Grecian Urn†, the speaker talks about his admiration of how sculpture reflects the stories frozen in time. The influence of romance or love were also noted to be present in some of Keats’ works. As love had been a strong emotional force that provided the impetus and inspiration for other literary artists, John Keats’ romantic experiences shared similar influence. Accordingly, one influential person in Keats’ life was Isabella Jones (Poem Hunter, 2014). As  emphasized in various works, the poet used to visit her frequently during the winter of 1818-1819; he also stated that their relationship was intimate.  

Tuesday, September 24, 2019

Food Safety and Biosecurity Policy Essay Example | Topics and Well Written Essays - 750 words

Food Safety and Biosecurity Policy - Essay Example The human aspect of biosecurity includes zoonotic diseases and biological food safety. Plant production provides the basis of the human food chain and it is therefore a crucial target of biosecurity. Food safety and biosecurity policy have attracted a lot of debate. Many people are against this policy and countless others are of a different opinion supporting their cause and grounds. This paper will highlight some of the arguments that have been forwarded in favor of the policy and also summarize some of the arguments against it. Many forces have heightened interest in biosecurity, including the increasing and globalized trade in food and agricultural products, expanding populations, advances in communications and technology, changing consumer patterns, rising popular awareness of sanitary and phyto-sanitary issue and greater attention to biodiversity and the environment and the impact of agriculture on these (Gullino, Fletcher and Gamliel, 2008, pg. 7). There are many arguments whic h have been forwarded in support of the food safety and biosecurity policy. Some of these include; Food safety and Biosecurity policies facilitates the necessary infrastructure that is needed to prevent, detect, diagnose, respond and recover from disease outbreaks (Falk, Wallace and Ndoen, 2011, pg. 53). The trends for increased agricultural trade among nations contribute to the goal of global food security. However, this increased trade also brings heightened pressures from natural and intentional introductions of plant pathogens that threaten agricultural systems as well as food production and distribution systems. The food safety and Biosecurity policies put in place facilitate the necessary infrastructure that is needed to prevent, detect, diagnose, respond and recover from disease outbreaks. Biosecurity policy facilitates the efficient use of limited resources through the harmonization of regulatory frameworks. Biosecurity recognizes common features among the relevant sectors, particularly in approaches to risk assessment and risk management, notification procedures, information exchange and international cooperation (Vapnek and Spreij, 2005, pg. 200). Thus it reduces burdens and facilitates the efficient use of limited resources by harmonizing the regulatory frameworks. Food production and distribution networks are susceptible to accidental on-farm contamination with human pathogens. Food safety and Biosecurity policies facilitate for the recognition of and effective preparation for, the threat of agro-terrorism, this subsequently permits government and agribusinesses to reduce the vulnerability of the agro-food system. Food safety and Biosecurity policies are very vital in the maintenance of national security in terms of assuring its citizenry an uninterrupted supply of healthy food as well as economic growth. The vulnerability of agriculture and the food chain to attack by those intending harm is based on several key features. One of these is the very importance of agriculture to national economies. Disruption of agricultural systems could have widespread and dramatic economic consequences in the food, feed and fiber sectors (Gullino, Fletcher and Gamliel, 2008, pg. 3). Affected stakeholders could include farmers and input suppliers, processors, upstream contributors such as the agrochemical industry and even the tourism and transportation sectors. Agricultural exports in most

Monday, September 23, 2019

Extra Credit Assignment Essay Example | Topics and Well Written Essays - 500 words - 1

Extra Credit Assignment - Essay Example Instead of relying on these three surefire ways to get elected into office, Smith relied on a grassroots-based campaign, largely relying on a multitude of youths and many others who shared his political ideals and fervor for honest-to-goodness civil service. Due to his lack of resources, especially on the financial aspect, Smith relied heavily on campaign contributions in order to try and keep his campaign going. Unlike his opponent, he barely had deep-pocketed colleagues who could do him a favor in exchange for a future favor that he would be returning to them. Instead, Smith literally walked the extra mile as he conducted his door-to-door campaign on foot. Smith further battled his disadvantage of lack of name-recall by packaging himself as an extreme underdog. It was through this packaging that people started to notice him and took him seriously. This same tactic allowed him to gain more followers even if he barely had any initial political

Sunday, September 22, 2019

Abnormal Behavior Is Defined as Behavior That Is Not Normal Essay Example for Free

Abnormal Behavior Is Defined as Behavior That Is Not Normal Essay Abnormal behavior is defined as behavior that is not normal; what does that mean? How do we know if behavior is normal or not? The field of psychology uses four distinct definitions to define abnormal behavior, these are; Statistical Definition, Social Norm Deviance, Subjective Discomfort, and the Inability to Function Normally. Each of these definitions has distinct characteristics which separate each from the other. Statistical Definition is taking a mathematical approach to defining what normal behavior is and what normal behavior is not. Mathematics tells us that if the majority of the population is behaving in a certain manner then the part of the population which is behaving in a way that is different than the majority, is abnormal. We look at emotions and we observe how the majority of the population acts when they are sad, we compare the expressions they have, the words they share with other members of the population when they are sad; if one group shows more severe emotions than the other then we would say they are behaving abnormally; for instance, if when sad some individuals say they want to kill themselves we would say that is not a normal phrase that comes from someone who is sad. Social Norm Deviance closely follows statistical definition where we compare individuals to the social majority for their geographical area. I mentioned geographical area because how the social norm behaves in some parts of the world is different than how the social norm behaves in other parts of the world. Individuals in Northern Canada may be generally more depressed than individuals in Miami, Florida. The reasoning is behind Seasonal Affective Disorder (SAD); people in Northern Canada get less daylight then the people in Miami, Florida. Because of this I would suspect that they as a social norm are generally sadder than the social norm in Florida. If we compared the population in northern Canada to the population in Miami Florida, with respect to how sad they are, it wouldn’t be an accurate comparison, similar to comparing apples to oranges; they are both generally round but cannot be accurately compared. Subjective Discomfort is a good sign for abnormal behavior. When a person experiences emotional distress or discomfort when behaving a certain way we can assume that the behavior is not normal. I remember once I was at a bus stop in Boston and I asked one of the attendants if the bus I was next too was the correct bus to where I was going. He started hitting himself in the head and kept repeating â€Å"yes the D bus, yes the D bus† This distress he was experiencing from answering my simples question was very abnormal in my view, I can use Social Norm Deviance, also, to say that this individuals actions were not typical of those behavior exhibited by the social norm when asked a simple question. The inability to function normally is seen as a behavior which doesn’t allow a person to handle the daily activities of functionality; activities such as; walking down the street, talking to another person, not being afraid of every snake or spider that they come across. The ability to function normally, as seen by the norm of the population, is critical to living in this world. If individuals cannot function normally they will not be able to hold a job, will not be able to converse with other, they will be labeled as abnormal. Abnormal behavior is a normal part of human development, not that everyone experiences abnormal behavior but most of us experience some. Abnormal behavior such as depression, fright, and obsession are all common to the majority. When the abnormal behavior begins to affect our daily lives is when problems start to happen. The field of psychology has been studying abnormal behavior since the beginning of psychology, although huge strides have been taken to diagnose and help abnormal behavior, mankind has leaps and bounds to go until abnormal behavior can cured, if at all. ?

Saturday, September 21, 2019

Describe The Strategic Alternatives Given Business Essay

Describe The Strategic Alternatives Given Business Essay We are shivering in our paints, as we grope against new competition from firms from USA and Korea. A very senior LT executive to the author at a Management Development Programme at IIM (Ahmedabad) in 1993 The competition we have faced till now is nothing is compared to what lies in store for us. Till now, the period (post-liberalisotion) was one of learning and assessment for the big global competitors Sudhakar Divokar Kulkarni, CEO. to the case author in April 1997. In 1997 Larsen and Tubro (LT), one of the largest engineering companies in India (and one of the top five private sector companies) posted yet again a growth rate of over 20 per cent. This happened for the fourth consecutive year despite acute liquidity crisis in the market, political instability, and uncertainty about execution of power projects of foreign companies (e.g. Enron), and so no. Since last few years, LT was becoming a lesson for companies worldwide in managing explosive growth and developing internal capabilities on a continuous basis. Simultaneously, it was setting new challenges for the academics in defining core competencies and core capabilities. An independent survey named LT to be one of the best managed companies in Asia and another by Business Toda, showed that the company was one of the most transparent and a leader on the issue of corporate governance. During 1995-96 and 1996-97, the company achieved an incredible growth in sales of nearly Rs. 1,000 crore per a nnum over the previous years, crossing the landmark turnover of Rs. 5,000 crore in the process. The Evolution L T was set up in 1938 as a partnership trading firm by two Danish engineers, Henning Holck Larsen and Soren kristian Toubro, who had quit their jobs. In 1946, it became a private limited company and by 1950 reached the status of a public limited company. Table 1 gives the evolutionary picture in brief. LT presently has a shareholder base of nearly 1 million and employee strength of over 24,000 As a company, this multi-dimensional engineering giant is actually the nucleus of a group of companies involved in building complexes, worksheets, offices and service outlets at different locations all over India and abroad. Over the years, LT has acquired a commendable reputation for capabilities for executing engineering related projects. Table 1 LT Business History: The Milestones 1938 Incorporation as a partnership firm 1946 Incorporation as a Private Ltd Co. I950 LT goes public Powai Works set up 1961 Audco India incorporated for manufacturing valves 1962 Retirement of Soren Toubro; EWAC Ltd. set up for manufacture of welding alloys 1963 TENGL founded to manufacture crawler undercarriage parts for caterpillars 1969 Agency business abolished, formation of LT Bottle Closure division 1971 LT McNeil set up for manufacturing Presses for tyre industry 1974 Management Organization Structure and Management Planning and Control System introduced LT Bangalore Works commences production of hydraulic excavators 1978 Larsen retires. LT Faridabad commences production of switchgear 1982 ECC merged with L&T; LT enters shipping business with two ships 1983 LT enters cement manufacturing with Awarpur plant commencing production 1987 LT enters computer hardware with floppy discs and printers; LT Gould for electronic test and measured instruments 1988 Cement capacity enhanced to 2.2 m tons per annum 1989 90 LT under DH Ambani (as chairman) 1990 93 Repeated takeover attempts by RIL 1993 95 Series of strategic alliances and tie-ups resulting in formation of LT-Niro. LT-Chiyoda, LT Sargent Lund9, LT Finance, and so on. The Takeover Attempt During 1991 93, as the country progressed towards liberalisation, the company just emerged from a not-so-welcome takeover threat from the powerful Ambanis of Reliance. The Ambanis were themselves embarking upon massive expansion in chemicals and petrochemicals business, and LT would have provided a real and logical synergy in terms of executing turnkey projects for construction, engineering, supplying machinery and of course, offering suppliers credit (to the tune of Rs. 1.000 crore). Through protracted investigation and litigation (in which the Reliance Industries Ltd. was found to have collected forged proxies), the company somehow remained in the hands of professionals. The big question mark as posed by an article in the Economic and Political weekly was Where does LT go from where it has reached now? However, it was obvious that a total new mindset and working culture would be required if LT was to grow and remain competitive. In 1993 94, the company started adopting the principles of Total Quality Management (TQM) by becoming customer focused, reducing the costs and wastage, and adding value at all stages for maximising customer satisfaction. In 1994, Mr. S.D. Kulkarni took over as the CEO of LT and confidently promised that the company would reach its mission of being a Rs. 10,000 crore ($3 bn.) company by the end of the century. He also declared that the company would strive to maintain and develop leadership positions in all its businesses or else it will quit. Simultaneously, zero retrenchment was promised. The philosophy of TQM was embraced with added emphasis on customer delight, that is, delivering more value than expected by the customer. Vision, Core Values, and TQM Infrastructure being a key bottleneck for Indian industry was identified as the engine of Growth for the companys ambitious plans. But before that, the company needed an ambition statement, which every employee could own and share. A massive companywide exercise for finding out what the company stood for and what its core values were was embarked upon. The emergent statement though not sounding much different from several other organisations vision, however, came to be owned and understood by almost every employee because of the process of identifying the mission and peoples involvement. The key elements of LTs vision f focussed towards a world class company dedicated to: excellence and professionalism customer delight through service entrepreneurial leadership and creation of an organisation that is on the path of continuously learning by fostering teamwork, trust, and care Community service and environmental protection. Core Competencies According to a senior executive, today the core competence of LT lies in its ability to synthesise, integrate and harmonise its diverse world-class engineering, manufacturing, procurement, construction and fabrication skills around turnkey projects (in core economic sectors) and people. This is made possible through a world class vendor base and quality technological alliances, excellent IT infrastructure (CAD,/CAM systems, PMIS etc.) sophisticated fabrication facilities for plant and machinery in the core sector. Business Leadership LT holds a leadership position in India in most of the areas in which it operates. The first company to introduce hydraulic excavators in the country, it still maintains its leadership status in this and in the vibratory compactor segments. LTs switchgear products enjoy a dominant position in Indian as well as the international markets. It continues to be a leader in the manufacture of Z-Line petrol pumps and its cement is considered to be of high quality. LT has pioneered the manufacture and supply of critical nuclear reactors and space vehicles hardware in the country. It has to its credit many firsts in the Indian industry from the indigenously manufactured hydrocracker reactor, naptha run power plants, the worlds largest curing press, to the first vertical dairy in the country and so on. With the Project and Construction business in the country growing at a fast pace and expected to continue to do so with the country s emphasis on infrastructure, both LT ECC (Construction Group) and LT s Projects (EPC) businesses are being treated as thrust areas. The ECC construction group has been responsible for construction landmarks both in India and abroad, for instance, the Bahai house of worship in Delhi, an international airport terminal in Abu Dhabi, bridges in Malaysia, hotels in Uzbekistan, and so on. Its major projects have been building of cement plants for Grasim Industries, Gujarat Ambuja Cements, and ACC Ltd., construction of bridges and railway tunnels for the Konkan Railway project. In projects business, LT EPC group successfully executed orders from ONCC (for piping and oil platforms), Tata Chemicals {for captive co generation power plant) and Gandhinagar Dairy. In shipping and international business too, the company has made significant progress to become one of the leading players in their line of business. LT has a long and enviable record of high-tech fabrication. The workshops in Powai with CNC precision machines house large-size precision fabrication facilities. Its major heavy engineering complex at Hazira also caters to such needs. LTs units and its links with globally reputed organisations have contributed much in developing manufacturing excellence. Decision-making at LT Over the years, the company has implemented its vision through various approaches. Foremost is the emphasis on empowerment, teamwork, and continuous training of employees. In terms of structure, the company has decentralised decision-making, and according to Mr. Kulkarni, CEO, the concept of Strategic Business Units (SBUs) is being actively encouraged. The company is decentralised for all practical purposes. Budgets and allocations are made at the beginning of the year and SBUs undertake the responsibility for achieving the targets. Only in major decisions involving capacity augmentation, business divestment, diversification, and so on does the CEO personally involve himself. According to Mr. Kulkarni, only through empowerment and decentralised decision making can a highly diversified company like LT be managed. For example, though the decision to divest the Dot Matrix Printers (DMPs) business was first proposed by the concerned department, yet the decision was taken ai the MD/Board level as it agreed that product and technological obsolescence and synergy of DMPs with other businesses was indeed low. The Culture of TQM The TQM journey, initiated in 1993, has now taken firm roots in LT. The efforts put in training a large number of employees has resulted in the launch of many quality improvement initiatives. A large number of employees have participated in continuous improvement (Kaizen) and small group activities. Several cross-functional teams regularly function in the areas of manufacturing, design, marketing and services. LT has created an environment for increased empowerment to further improve customer services. The TQM Awareness Programmes have also been extended to the stockists and vendors to achieve improvement in the operations and customer service. LT strongly believe in the concept of internal customers. With TQM knowledge spreading widely inside the company, employees have realised that everybody in every department is a supplier to somebody in the organisation if not directly to an outside customer. One employee says, even though it is difficult to oblige everybody, I believe that we should go a step forward to understand the real requirements of the customer, which he himself may not be fully aware of, and delight the customer through total quality and service. Such an attitude should be our guiding force. A value strongly sought to be inculcated in the employees is that people can confront competition better by moving from a product-oriented philosophy to a customer-oriented philosophy. For this, employees are being trained in multi skills, including quality transactions and market engineering, besides product engineering. With people being regarded as the prime movers, a strong HRD culture pervades the organisations personnel policies, and HRD systems are designed to sustain motivation, encourage learning, and achieve higher levels of quality and productivity through job involvement. The embracing of TQM philosophy.and implementation of ISO 9000 systems by almost all divisions has led people to work towards common goals with a customer oriented approach. Social Commitments Corporate Citizenship The Mumbai Chamber presented the Good Corporate Citizen Award for the year 1994 -95 to Larsen and Toubro Limited for its contribution to Larsen and Toubro Limited for its contribution to the corporate world, but more importantly for its conspicuous achievements in improving the quality of life in the community. Award for most Outstanding Concrete Structure The ECC Division of LT received the ICI-Mc-Bauchemie Award presented by The Indian Concrete Institute for the most outstanding concrete structure for the year 1995 96 for Sree Kanteerava Indoor Sports Complex is Bangalore. The structure is considered to be an engineering marvel. The citation for the award reads Sree Lanteerava Indoor Sports Complex is designed in the shape of an ellipse using 120 V shaped precast folded plate elements. Each element is 43 m long and weighs 55. t. The thickness of the plate is just 40 mm, but strengthened by ribs throughout its length. Since the folded plate springs from the ring beam along the outer periphery and connected by the compression ring at the crown, the entire roof is self supporting, providing an unobstructed column-fee space of 119 m x 91 m with a playing arena of 65 m x 45 min the centre. Environment Upgradation LT has been showing its commitment towards corporate citizenship. As one goes around the works and offices of LT. one experiences a soothing and refreshing ambience because of the rich foliage and delightful floral blooms around these structures. LT has undertaken extensive tree plantation programme. Over three lakh trees were planted in and around the factory in 1993-94 under the programme Trees for Life. The villagers have been given grafted saplings of fruit-bearing trees and encouraged to plant them. The success of this ongoing effort led to LT being selected by the Government of Maharashtra for the prestigious Vanashree Award in 1990. Contribution to Academics LT set up LT Institute of Technology, a polytechnic in Mumbai. In a short period, it has come to be widely regarded as one of the best training institutions of its kind in the country, particularly for the full-fledged workshops and laboratories that provide a strong practical orientation to theoretical inputs. There is a good demand in engineering companies for the students passing out from this Institute. LT also contribute financially towards Upgradation of facilities in several polytechnics. It regularly interfaces with academic institutions to promote quality education and has established research chairs for faculty in several institutions including ai IIM, Ahmedabad. Within the company, one of the most invaluable and lasting investments made by LT is the establishment of a Management Development Programme Centre at Lonavala (near Mumbai). According to Mr. CM Srivastava, Joint General Manager (JGM) (HRD), the management development centre has been visua lized as a temple of learning where people would come with the sole purpose of enhancing knowledge, learning through experience, self-study, and introspection. The emphasis, therefore, is on providing an ambience for learning rather than training. The centre has modern learning facilities like computer-added packages, a library, and outdoor training facilities. Manufacturing Facilities Some important manufacturing facilities of LT are shown in Table 2. Table 2 Important Manufacturing Facilities of LT Location Product/Plants Powai, Madh (Maharashtra) Plant and heavy equipment switchgears, Petrol pumps, Bothell closures, control and automation, welding alloys, undercarriage components Thane (Maharashtra) Electronics and Inputs for undercarriage components Awarpur (Maharashtra) Cement Nashik (Maharashtra) Light-weight glass containers Faridabad (Haryana) switchgears Ankleshwar (Orissa) Welding Alloys Kansbajal (Orissa) Plant and equipment for steel paper and pulp, material handling and mineral processing industry Mysore (karnataka) Medical electronic equipment computer peripherals, telecommunications, test and measuring instruments Bangalore (Karnataka) Earth-moving and construction equipment, hydraulic equipment and diesel engines, Gen. Sets Hazira (MP) Heavy equipments Hirmi (MP) Cement manufacturing unit Chennai (TN) Valves, rubber and plastic processing machinery Kandla (Gujarat) Export oriented fabrication Pondicherry Transmission towers Kalol (Gujarat) Export footwear Jharsuguda (Orissa) Cement grinding unit The Future The financial results of LT far the year 1996 97 are not too encouraging as far as profits are concerned. The company has reported profits of Rs. 410 crore against the previous years profit of Rs. 390 crore, thereby achieving a slim growth of five percent. However, the turnover has recorded a sharp jump from Rs. 4249 dare to Rs. 5304 crore. From another perspective, the performance has been commendable considering the slump and intense competition in the cement industry and performance of other competitors during the period. LT is firmly consolidating itself in four major business areas engineering, construction cement, and equipment manufacture, Presently, cement accounts for 15 per cent of the total revenue. lt has embarked on a major expansion programme that will double the capacity to 12 m tons per annum, which will make it the largest cement manufacturer in India. A Euro-issue of $135 million has been planned to fund this expansion. Having defined EPC as a thrust business for t he future, it will be relevant to take a look into the competitive structure of the EPC business. In the domestic business, LT has a handful of competitors among whom BHEL. Punj and Lloyd, and RITES are the major ones. The peculiar nature of EPC business is that it is not a sector specific industry. The core infrastructure activities such as power, telecom, and roads will become key focus areas for the country. Most players in this industry have specific competencies which cater to specialised areas, LT is perhaps the only company which competes in almost every sector by virtue of its diversified technical competence and expertise. LTs EPC business takes the form of competitive bidding for executing projects from start to finish for third parties, part execution of projects as sub contractors to other bidders, and autonomous bidding for setting up its own projects in the core sectors. In the global EPC business, however the company faces stiff competition from the global construction and engineering giants like Hyundai, Saipern, Mcdermoft, Caterpiller, to name a few. In such a highly competitive environment with technology being a handicap (that most Indian companies suffer from), the logical step is to enter into strategic and technological alliances. Most Indian EPC players follow this route and LT is no exception. Some of its alliances are with its competitors, for instance, Caterpillar, Marubeni. Like most Indian EPC players going global, LT s overseas EPC operations are concentrated in the developing and developed countries of South-and Middle-East Asia such as Thailand and Malaysia, Vietnam, Burma, Bangladesh, Sri Lanka, and Gulf countries like Qatar, Saudi Arabia. Bahrain, Oman, and so on. Though LT has attained impressive achievements, the productivity of several businesses are alarmingly low on the international benchmark level. In an environment of high interest rates and tight liquidity position, the efficient management of working capital will form the key to future LT successes. Some of the areas of concern for LT in the short-term would be: the need to attain faster delivery standards, customer satisfaction, continuous cost reduction, productivity improvement and operating with low working capital, and aiming at least to be a regional player of repute and recognition. Questions: (a) Carry out a SWOT Analysis of LT. (b) Explain the Decision-making process at LT and how does it contribute to performance of the company. (c) What are the various strategies that you recommend for LTs EPC division in domestic and foreign markets? Paper-2 Section-A 1. Strategy includes the determination and evaluation of alternative paths to an already established mission or objective and eventually, choice of the alternatives to be adopted. Explain the statement underlining the process of strategy formulation. 2. Technological factors represent major opportunities and threats, which must be taken into account while formulating strategies. Discuss. How can a firm build a sustainable technology based competitive advantage? 3. The low-cost leadership strategy at times enables the firm to defend itself against each of five competitive forces. Explain. 4. Briefly explain the factors which contribute towards the success of a strategic alliance. Illustrate with a recent example of strategic alliance. 5. Explain any three methods/techniques used in strategic control systems, giving examples. SECTION B 6. Read the case carefully and answer the questions at the end. Rupbani Beverage Limited Rupbani Beverage Limited entered the Indian wine industry in 1975 by acquiring the Mastana Wine Company of Shimla and two other smaller wine companies at Kalka for Rs. 50 lakh. Despite hostility expressed by other wine makers and predictions that Rupbani would very soon fail as other outsiders such as Parminder Wine Company had, the entry succeeded. Rupbani Limited performed the unheard of feat of establishing a volume of 30 lakh cases within two years and taking the market share away from premium brands such as the National Wine Company of Bombay, Pearl Drink Limited of Pune and Syndicate Cola Limited of Madras. Rupbani advertised heavily and incurred Rs. 10 lakh in one year and standardised the taste of its wines with considerable success. It also invested Rs. 48 lakh in a large, new winery at Ahmedabad. A Rupbani Executive said, By 1995, consumption of wine in India will be a liter per capita, compared with half a liter today. The industry reacted to Rupbanis presence by doubling and tripling advertising expenditure. ABC and Company began a costly campaign to market premium and varied wines while reducing marketing emphasis on its cheap wines such as Nahan Drinks and the Gola Beverage. ABC maintained its 25 percent market share but had to resort to some heavy price discounting to do so. In 1982 Pearl Drinks formed a special wine unit to combine efforts for all its brands. Mr. Sailesh Kumar former Vice President of the National Wine Company had directed a project to coordinate Pearls world-wide wine business and develop a world wide strategy. The new unit was, in fact, a result of his work. In1983, wine consumption changed from growth at a rate of 5 per cent to no growth. The government also lifted the ban on imports of wine. This presented an even greater challenge because imported wines were cheaper as well as superior in quality. In1984 Mr. Ranganathan took over as Managing Director of Rupbani. He reviewed the recent performance of the company and its competitive position. He noted that the company was losing its hold over the market and it was not getting the return as expected. He also found that the companys performance in the syrup business was excellent. He, therefore, thought of selling out the wine business to Pearl Drinks, He convened an executive meeting and apprised the executives of his proposal. He also informed them that Pearl Drinks had offered the company to recapture its investment in the wine business which was about Rs. one crore. Mr. Arun Mehta, General Manager, observed that Rupbani was in and out in the past six years and has joined different organisations in trying the wine business. The finance Manager, M. Subhash Ghai said, The return on assets in the wine business is not the 30 to 35 per cent, which Rupbani is used to getting in the syrup business. Gaining share and trying to compete with ABC and Company left Rupbani with, eventually, the number two position in the wine industry with profits of Rs. 60 lakh on Rs. 220 lakh in sales. The stockholders wanted immediate return and hence, the company could not afford to make long-term investments necessary to popularise the brands. Had they stayed for five more years, they would have been a key leader in a large and profitable industry. Pearl Drinks immediately went from the sixth position in the industry to a strong second place with an 11 per cent market share. The Chairman of Pearl Drinks stated: We believe you can make money in this business in two ways remain a small boutique winery or become large and achieve economies of scale. Mr. Harish, Marketing Manager of Rupbani said, It is no use selling out our business to Pearl Drink and get back what we have invested. We can compete with our competitors successfully and improve our market share if we manufacture wines of varying qualities to suit the varied preferences and pockets of diverse sections of society. We should also offer price discounts to attract the consumers. There should be wide publicity of our brands throughout the country. Questions: (a) Perform SWOT analysis of Rupbani. (b) In the light of opportunities and threats of Rupbani Beverage and its strengths and weaknesses, what strategy should it formulate to improve its performance and strengthen its competitive position? (c) Should Rupbani spend on advertising in line with its competitors? Discuss. (d) What other strategies would you suggest for Rupbani for increasing their share of the market? Paper-3 Section-A 1. Explain the various steps involved in Strategic Management process in a single business firm. 2. Explain the following: (a) Types of resources (b) Strategic importance of resources 3. Discuss the importance of differentiation strategy in the present competitive environment. Explain taking into consideration its advantages and disadvantages. 4. Every strategic alliance incurs certain costs and comes with a set of risks. Explain any five costs/risks of entering into a strategic alliance. 5. Corporate culture plays an important role in the success of an organization. Explain giving suitable example. SECTION B NEECO LIMITED At the end of the recent five-year plan, it was estimated that there would be a considerable demand in the manufacturing capacity of power transformers in the country. It was further projected that the gap between demand and the manufacturing capacity would be even larger in the subsequent plans. Thus, anticipating the countrys demand in future, Neeco Limited decided to set up a new unit for manufacturing transformers. This was in addition to the manufacturing capacity already built up at one of the existing factories. Formal Planning Process Formal planning was introduced in the very first year of the commencement of activities at the new unit. The planning process at Neeco Limited included the setting up of broad objectives and the preparation of the three-year forecast. In a letter addressed to departmental heads, the General Manager, Mr. S.K. Patel said, The time has come to put down on paper the objectives and goals of our organisation and to develop a proper framework whereby we can take a more systematic look at the future we are heading for. This, I believe, can be achieved by involvement and cooperation of all the departmental heads in putting into practice a culture of planning. The responsibility for developing a three-year plan was entrusted to the planning cell, which reported directly to the General Manager. There was a separate controllers office, which looked after budget preparation and the subsequent monitoring of actual performance. Goal Setting Process Planning began each year in the month of April with the establishment of goals by the top management. The top management group consisted of the General Manager and his various functional heads. The goals were set both in qualitative as well as quantitative terms. The quantitative goals were in terms of growth in sales and profits. Commenting on the quantitative goals, Mr. Patel observed that: Profit is the primary goal. The planning cell, after collecting dl the information, consolidated and integrated the data and prepared operating results and cash flow projections for the three-year period. Exhibit-I NEECO LIMITED Date Steps in planning 1st Week of April Planning call sends relevant formats to departmental heads, with detailed explanations. 4th Week of April By the fourth week, the various departmental send the formats back to the planning cell, duly filled. 1st Week of May Planning officer compiles all the data and puts it in an integrated form. 2nd Week of May The first draft of the plan is discussed in a management group meeting, wherein several suggestions emerge and the draft is thoroughly revised by resolving the conflicting objectives of various departments. 1st Week of June The final draft of the plan is ready and is sent to corporate headquarters. (b) Responsibility for Plan Preparation Segment of the Plan Responsibility Sale Plan (Order Book Position) Manager Marketing Production Plan Manager (Production) Materials Plan Materials Manager Manpower Plan Personnel Manager Township Development Plan Manager (Projects) Plan and Final Plan Document Planning Officer Before finalising the plans as prepared by the various functional/department heads, a detailed discussion was held. During these discussion was held. During these discussions various departmental heads explained the basis of their respective plans. The final plan was arrived after resolving the conflicting objectives of various departments. The Planning-Budgeting Linkage Immediately after the plan was approved b9 the Management Group, the process of preparing a detailed budget for the next year was initiated. The three-year plan set out the broad objectives for the first year and projections for the next two years. A detailed exercise had already been conducted in preparing the broad objectives, which served as a basis for the preparation of a detailed budget for the ensuing year. Thus the first year of the plan document, with necessary modifications, became the budget for the next year. The three year plan document and the budget were, therefore, closely inter-related. It was said that the preparation of a three year plan was, in a way, a process of creating an organisational climate for a rigorous and time consuming process of budgeting. Reactions of Executives

Friday, September 20, 2019

Architectural Style of the Rockefeller Tower

Architectural Style of the Rockefeller Tower Abstract Skyscraper is a vertical small town rising in the sky with thousands of people who work in. And hundreds of thousands more who experience it and subrogate every day. According to (Renzo Piano 2000) tall buildings are firm and cocky symbols of power and ego. The Rockefeller had almost the same approach as Piano 90 years ago. John D Rockefeller had a vision to build a top of the rock monument to Manhattan, and to be his greatest gift for the people of New York. His vision began in 1928 when he least a land from Colombia University in the heart of Manhattan. The land intended to house the metropolitan Opera House. But unfortunately in 1929 a disaster struck in the nation economies. Thousands of men and women lost their savings and their jobs, and people were desperate for work. John D Rockefeller was the resolver, he decided to build the tower and the city he called his own will rise again. In 1930 the construction of the Rockefeller center began, and the project has engaged 75000 men a nd women to work to support their families. Upon its accomplish in 1939, the Rockefeller center became the largest private structure in the modern history. It lives in legend, the mark of a civilization greatest achievement at this time. The tower is no longer a dream center of the art, its a complex were all New Yorkers conjugate. Were business is transacted, were strangers meet, friends and families unite. From the top deck of the Tower, is the ultimate full-film of the Rockefellers dream. New York rose again, to become the acme of the global culture in commerce. The center became an epicenter of community in the heart of New York. Top the rock is more than a breath taking view of Manhattan, it is a testament of the power of this city. The vibrancy of its community, the splendor of its culture and the magnificent diversity of its people. The essay will investigate the Rockefeller tower in details, its architecture and programme. Looking if the building is harmoniously friendly and coherent with the city and in context. Its a city within a city and one of the early skyscrapers of the 20th century and a significant icon of New York. The Seventy stories structure has changed the life of the city. INTRODUCTION By the time the new century began, New York was a city in the process not simply of change but nearly of alchemy. The invention of the elevator in 1853 and the steel framed construction method that was developed in the early 1880s were the most obvious propulsive. The visible forms of a city is created by its architecture and its environment. At the beginning of the twentieth century a city like New York was in the process to define itself and its identity. Over the years Manhattan was testing the type and the form of its vertical style of architecture. First example with the Woolworth building in 1910 and then twenty years later the birth of the Rockefeller center in 1930. Its the example of New Yorks greatest monumental skyscraper that was proclaimed as a national monument in 1987. It was the right time for some development to happen to refresh the economic depression after a nine years crash in 1920s. The project employed almost 75,000 workers, the impact of a massive undertaking was felt even more on the citys morale boosted by Rockefellers smart move. Construction of the original complex began in 1931, and ended in 1939. The site was subsequently enlarged by the construction of the Esso (now Warner Communication) building in 1946 and by the (Manufacturers Hanover) building 1950. Both of these structures were designed in harmony with the complex of the Rockefeller Centers architects. Few years later the complex has been extended with new buildings on the west side of Sixth Avenue but not related to the historic core. Its one of the most prestigious mixed used complexes in New York and America. The project was a result of many architects collaboration, the most familiar one is Raymond Hood. Hood was one of the distinguished skyscraper architects of the Americas Metropolitan era. After graduating from MIT, Hood decided traveling to Paris to resume his studies at the Ecole de Beaux Arts. His rise to prominence came as the result of his victory in the international competition of Chicago Tribune Building in 1922 when he was forty years old. After his huge success and a lot of tall buildings under his belt, he was commissioned by John D Rockefeller to work on one of the biggest projects in New York, the Rockefeller center. Hood was the head of the associated architects who worked on the project. Including Harvey Corbett, William H.Macmurray, Wallace Harrison and Hennery Holfmeister. Both Corbett and Harrison studied as at the Ecole de Beaux Arts. And Harrison was very involved in the design work especially after the death of Raymond Hood in 1934. The structure conferred Raymond hood, with the possibility to make one of the best projects of 1930s artistic movement of urban style. John D. Rockefeller was familiar with the clef of the economic actuality in building modern structures. He was looking for architects to explore their full potential of the artistic movement, not tied up to the monotony of architectural modernism. What the Rockefeller center needed is nice attractive plan as much as possible with pure looking exteriors. These specifications were suited nicely with the art deco style, with the advantage of a hopeful architecture that appeared clearly in the Rockefeller tower. The RCA tower The architectural design of the tower was the result of many conditioning factors. On the most primitive level was the accommodation of varied tenant recruitments and the maximum utilization of available land. The architects had considerable freedom in determining the mass of their tower. The solution was the integration of three different buildings into a single structure. With more than 1,000 feet long which spans the full block between the Rockefeller plaza and Sixth Avenue. The coherence results from the limited palette of material and architectural vocabulary. All the buildings are covered with buff colored, Indiana limestone cladding with gray aluminum spandrels in the skyscraper. All have two-over one steel sash recessed slightly behind flat piers to produce a significantly cohesive impression of the precinct as a virtually one structure. The RCA building includes three different types of spandrels, all of which have a delicate Gothic arcades behind. Stepped vertically ridged spandrels appear on the buildings lateral setbacks and at the top of the NBC studios. Leaf clusters rendered in an angular version of the art nouveau style appear in a two eyelet above the setbacks. The building is terminated with similar leafy spandrels, but with four eyelets. Lewis Mumford (A historian of the 20th century) considered these spiky terminations and the arcaded balustrade behind, as no more than architectural tension. The balustrade is usually attributed to Rockefellers preference for Gothic. The leaves however might well derive from the admiration of the Egyptian architecture. Some weight is given to this by the frequent appearance of the Lotusin the centers bronze screens. In the timeless monumentality of the Rockefeller center is the entrance to the building which recalls such a geometric structures and symmetry as at Temple Deir El Baharyof Ancient Egypt. Also the aluminum spandrels were practical as well as decorative features that weighed and cost less than stone. They surmount the buildings 5,817 windows creating a significant decorative pattern within the whole exterior. One of the things that Hood learned during his studies at Ecole de Beaux Arts that the first principle in effective urban composition was the axial plan. Which means a street or boulevard or even a formal garden surrounded by harmonious structures that leads to a clearly defined focal point. So pedestrians are guided through the passage, animating the scene and contributing to the pleasure of the city life. By far the promenade or channel gardens created at the margin of the Rockefeller center, follows the principal of the axial plan. A steeply pedestrian corridors from the East West extends the ambience of Fifth Avenue into the heart of the complex. The RCA West The RCA building west, is a sixteen story extension of the RCA tower that its construction began four month after the 31 story RKO building (now 1270 Avenue of the Americas) to its north. The building served as a backdrop to the Rockefeller center which is oriented to Fifth Avenue, but as the corporate front of the complex. It also shares the same materials and unique four eyelet leafy spandrels at roof levels. The RCA west is distinguished by the fact that its faà §ade rises sheer from the sidewalk and by the stepping back of its faà §ade around two low-rise corner properties. The Elevators Cores One of main factors that conditioned the Rockefeller centers design was the New York Building code and the introduction of new elevators whose high speed reduce the number required for the building service. Actually the tower stood in marked contrast to most contemporaneous skyscrapers were zoning setbacks created a wedding cake effect. The architects were required to group high speed elevators into the center of the tower and ring the center with corridors and offices that surround it on each floor. The architects came up with the solution of grouping elevators on both sides of the corridor which totally eliminate the wedding cake effect. In addition to those regulations that all lifts servicing the building should have a setback from the main streets. The pure geometry of the Rockefellers functional slab was paradoxically distributed by Raymond Hoods desires to give full rational expression. After a big controversy debates between the associated architects, Hood finally succeed in introducing setbacks at each point of elevator elimination. And cutting out all the unnecessary spaces left and letting the building stand on its own. The progressive narrowing of the building mass maintained the 27  ½ foot relationship of offices to building core and clearly expressed the decreased number of elevators required for the upper floors. 42 at ground level narrowing to ten on the 53rd floor. The functional expressions on both the north and the south sides of the RCA building and the setbacks are pure romance on its east faà §ade where their primary function is to dramatize the soaring 850 foot tapered shaft. Ventilation and Illumination John D.Rockefeller had the intentions to build a high quality business spaces. He insisted that all offices doesnt exceed a 27 feet from a window. The main idea was to maximize the amount of daylight and air to be able to penetrate the building. The sixteen story building in the west of the RCA is benefiting with much less light, its almost unpenetrated by daylight. This space is less desirable for office space, it has perfectly fitted NBCs broadcasting studios which needed no windows or any natural light. They needed a large amounts of horizontal layered spaces, the technical details of this unit were specially exacting. In order to insure soundproofing all the studios units were designed with floating insolated walls, floors and ceilings suspended and insulated from the buildings structural frame. They operate twenty six casting studios in the building, with six auditions rooms. One studio is the largest in the world, will be more than three stories high. The studios surrounds a central control room that will be used for complicated productions. One studio for the actors, one for the orchestra and one for the sound effects. This plan of grouping several studios around the central control room, is admirably adaptable. In anticipation of the imminent application of TV technology, NBC conceives the entire block as a single electronic arena that can transmit itself via airwaves into the home of every citizen. The nerve center of an electronic community that would congregate at the Rockefeller center without being there, its the first structure that can be broadcast. This part of the building was a dream, its a media city within a 70 story building, a new instruments of pervasive culture that simply broadcast life. The Sunken Plaza The genesis of Rockefeller Centers sunken plaza dates back to 1927 when Benjamin Wistar Morris was commissioned to prepare designs for the Metropolitan Opera Company. After a trip to Europe where he studied opera designs and such famous Piazzas as the one in front of St.Peters in Rome. Morris argued that the success of the entire project depends on the amount of increased revenue obtainable due to the creation of an open square. The sunken plaza is lactated in front of the RCA building from the east side at Fifth Avenue. A rectangular plaza about 18 feet below ground level. Having made the decent, strollers had the option of entering the shopping concourse or retracing their steps in an uphill direction. As the architects realized most people would avoid the last option. Other stairways were provided along the rear facades of the French and British buildings but these were designed as subsidiary passages. Aside from the open space itself, the Plazas focal point is Paul Manships bronze statue of Prometheus. Which illuminated at night dominated the center a gray granite rectangular fountain. 18 feet high and weighs around eight tons. The sculpture is covered by more than a pound of gold leaf. The plaza is one of the most distinguished achievements of modern urban design. Together with the channel gardens to its east and the private road (Rockefeller Plaza) to its west, it provides nearly two acres of open space in the dense congestion of midtown Manhattan. Rooftop Gardens The introduction of rooftop gardens was one of Raymond Hoods poetic contributions. One which like the building setbacks was a paradoxical outgrowth of his functionalism. Convinced that building from should evolve from interior requirements and not from the exterior appearance. Hood designed for the tenant not for the passer-by on the street. Rooftop landscaping is not a loss of commercial space, they enhance rental values by improving the quality of the visible environment and nature. The gardens were concessions to the office workers who looked down from the skyscraper windows onto what otherwise would have been an unsightly sprawl of neglected roofs. There is a various types of gardens on the rooftops, including vegetable, rock and modern gardens as well as one for children. Inspired by the international theories of such architects as Le Corbusier and Walter Gropius, this combination of gardens and architecture of the RCA building was quite unique in modern times. Hood also was thi nking financially not only architecturally, since the project theme is to maximize the rental values of spaces, he considered all the offices overlooking the rooftop landscape as a financial asset. Higher rents could be charged for these offices as they are more benefiting from a nice greenery view through their windows. Does the Rockefeller executed all wishes? According to Rem Koolhaas the Rockefeller center has fulfill all the Manhattans desires. Prettiness, utility and service were all combined in one tremendous project that has totally changed the life of the city. The Rockefeller center collected different values, the balance of Greek architecture, the retaining flavor of Babylons magnificence, and the continued qualities of mass and strength of the Romans, as Koolhaas mentioned in (Delirious New York 1978). The vertical form of the whole ensemble was meant to symbolize humanitys progress toward new frontiers, a dear theme to Rockefeller, who sought to advance that cause through his charities. The city is not a single existence, its a combination of many layers that integrates together to formulate the city. These layers includes the architecture with the people that occupies it, the streets, landscaping and monuments. All of these aspects creates the concept of an urban city. In New York, the skyscraper adopts the same concept of the numerous strata but in a different way. Rem Koolhaas described it with the word schism in his book (Delirious New York 1978). Which means a skyscraper consists of many layers that are not connected to each other creating an unlike form of interior urbanism. All together in one single structure that work independently and detached from the city. This concept is called a skyscraper which best described as a city within a city. Raymond Hood believe passionately in the virtues of congestion, the balance between congestion and order. Hood was more pragmatic and willing to have a city that embraced contradictions and differences. What he wanted is to have great tall towers and smaller buildings as well. He envisioned a set-back shape for skyscraper, something that as we have now come lately to realize, was probably the best way to integrate great height and a good form. For Hood, traditions mean nothing to him, he was fascinated by the concept of an architect designed urban future and believed that skyscrapers should be the defining structure and the citys future. Raymond Hoods faith and hopes in the future of tall buildings, that are widely spaced, afforded both advantages of dense and concentration and efficient traffic circulation. He was described as a brilliant bad boy. Hood remained free of any theoretical literary attached to styles, so he went after strong design inhabiting misconceptions about what an architect should be doing. My Argument After the completion of the Rockefeller center, people saw it as a huge success. As it presented a new means of solving the problem of skyscraper congestion. Its not only about the image or the power of the high rise buildings, but the relationship between these structures and the urban composition of a city. As skyscrapers looks nice and tall, they also negatively impact on the city. Crating problems relating to the land, the traffic flow light and air. According to Daniel Okrent in his book (Great Fortune 2003) the skyscraper was nothing more than a machine makes the land pay. The vertical style of architecture that for a centuries had belonged exclusively to the exaltation of the church could now be adapted to the needs of commerce by the transformation power of technology. By the end of the twentieth century, New York has been transformed to a frightful forests of stone and steel high rise structures germinating in Manhattan. Especially in downtown where narrow streets were now s hrunken and shadowed by parallel rows of skyscrapers. When you walk down in Fifth Avenue and Sixth Avenue you can realize how scary is to be surrounded by tall buildings, Rockefeller Center on your right, facing 1221 Avenue of the Americas by R.Hood, and the Olympic Tower etc. When you look at the Rockefeller center, you can see the prettiness of the design and like Koolhaas described it in (Delirious New York 1978) Beauty, utility, dignity and service are combined in one project. Aside from Koolhaas opinion, I think if you are standing in Sixth Avenue and looking up, you might not be able to see the sky. Because of a three mountain chunks intersecting in one huge structure rising up, which at some point you cant see its end and you start losing the sense of scale. Which was the encouragement of the developer to the architects to utilize their full potential in determining the volume of the tower. As resulting of a gigantic building that even after it was completed, they were struggling at some point to fill many floors with new tenants. The idea of making a sunken plaza was brilliant, a new way of creating a gathering space inspired from the European architecture such as Place Vendome in Paris and the St.Peters square in Rome. But here at the Rockefeller, I think it has failed, for two reasons. First it was unable to retain the intended retail tenants. The main idea was to increase the amount of revenue which didnt happened. Also when you decent 18 feet below ground level, you feel yourself drowning and strangled by the hulking structures that surround you. The sunken plaza shouldnt be sunken it was supposed to be the contrary, a rising plaza with a nice view and a connection with the urbanism rather than an obscured one. The purpose of the glass windows that covers the Rockefeller center is to maximize the amount of natural daylight and ventilation within the office spaces. Nowadays almost a quarter of the building is unpenetrated with light, as a result of super-scaled buildings that became a trend in the 20th and its clear appearance in the urban of New York, especially Manhattan. The consequences led to a negative impact on the city, the 70 stories block is brooding shadow darkening the streets and antagonistic the nature. Conclusion I think the Rockefeller center has affected the normal routine of the city somehow. Its not only about how big or tall or stunning the building is, its what this enormous tower can offer to the city in a friendly way. The main aspects of any architectural developments is how it could use the full potential to be consistent and coherent with the vernacular of the city. This kind of connection and relationship that merges with the urbanization of the city is really important and shouldnt be avoided or ignored. The case here of the Rockefeller center is the contrary, it didnt really succeeded to offer these qualities. A seventy story skyscraper that isolated itself from the city ignoring all the values and meanings of a cohesive and intimate architecture. A complex that tried to separate a hundreds and thousands of people from the circumference and the city life. Aside from the nice exterior looking, if you look at the architectural qualities you can see that some of it failed and didnt worked well and efficiently. The gigantic volume of the tower without a defined reason, the sunken plaza that looks like an obscure hollow with no natural light and air, and many other things. The consequences of Manhattans skyline architecture became a jungle of super-scaled buildings that negatively impacted on the city, according to Daniel Okrent it was an architecture of brutality (Great Fortune 2004).

Thursday, September 19, 2019

Women in Homers Odyssey Essay -- Odyssey Homer Essays Papers

     Ã‚  Ã‚   As Agamemnon tells Odysseus, â€Å"Let it be a warning even to you. Indulge a woman never, and never tell her all you know. Some things a man may tell, some he should cover up.† (P.199, Book XI) This is not a revelation for the wayward King. Odysseus treats all women he encounters with the same caution alluded to by Agamemnon when the shade tells him how his treacherous wife Clytemnestra acted in a way that defiled all women kind. Agamemnon is giving words to the concept of women that existed in Greek times, and still exists today although it is hopefully not expressed as much. Even before Odysseus speaks to his dead friend, he reveals the same attitude in the encounters that he has with women along his journey home. Each and every major female character Odysseus comes into contact with uses deception if not to Odysseus directly then to the outside world. In turn, the wandering King deals in deception with them as well.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The first woman that we see in direct contact with Odysseus is Kalypso. This Goddess is no stranger to deceit. She has been hiding from the Gods for 7 years something that is unnatural. She has been hiding her affair with the mortal Odysseus, who has been held captive on her island for that time. She is not innocent in her ... ...sentations and Interpreting the Odyssey," by Seth Schein, pp. 17-27. Helene Foley, "Penelope as Moral Agent," in Beth Cohen, ed., The Distaff Side (Oxford 1995), pp. 93-115. "The Odyssey, History, and Women," by A. J. Graham, pp. 3-16, and Jennifer Neils, "Les Femmes Fatales: Skylla and the Sirens in Greek Art," pp. 175-84. Lillian Doherty, Siren Songs: Gender, Audiences, and Narrators in the Odyssey (Ann Arbor 1995), esp. chapter 1. Marilyn Arthur Katz, Penelope's Renown: Meaning and Indeterminacy in the Odyssey (Princeton 1991). Nancy Felson-Rubin, Regarding Penelope: From Courtship to Poetics (Princeton 1994).

Wednesday, September 18, 2019

Commercial Papermaking :: essays papers

Commercial Papermaking Paper in 20th-century civilization, is one of our most important industrial products. Books, magazines, and newspapers are printed on paper. Data from computers are usually printed on paper. Education, government and industry could not operate without printing and writing on paper. Paperboard (used in packaging), and absorbent papers (tissue and towelling) are other widely used paper products. Paper is made from cellulose fibbers, which are found in all plant cell walls. When a mixture of water and fibbers is filtered through a fine screen, the fibbers tangle together to form a sheet of paper. As the wet sheet is dried chemical bonds form between the molecules in cellulose fibbers next to one and other. This gives the sheet of paper its strength. The grade and type of any paper depends on the fibbers and processes used in making it. The basic process of making paper has not changed in more than 2000 years. It involves two stages: the breaking up of raw materials in water to make a suspension of individual fibbers and the formation of felted sheets by spreading this suspension on a porous surface, to drain excess water. The essential steps of papermaking by machine are identical with those of hand papermaking just much more complex. The first step in machine papermaking is the preparation of the raw material. For centuries, the main raw materials used in papermaking were cotton and linen fibbers obtained from rags. Today more than 95 percent of paper is made from wood cellulose. Wood is used mainly for the cheapest grades of paper, such as newsprint. Cotton and linen fibbers are still used for high quality writing and artist’s papers. Many kinds of wood can be used such as aspen, beach, birch fir, gum, hemlock, oak, pine, and spruce. The preparation of making wood into a pulp for papermaking is accomplished in two different ways. In the groundwood process, blocks of wood are held against a fast revolving grindstone that shreds off short wood fibbers from the block. The fibbers produced by this process are short and are used only in the production of cheap newsprint and used to be added with other types of wood fibber in the making of high-quality paper. Another technique uses a chemical-solvent processes where wood chips are treated with solvents that remove â€Å"resinous material and lignin† from the wood, leaving pure fibbers of cellulose.

Tuesday, September 17, 2019

“Naming of parts” by Henry Reed, and “War is Kind” by Stephen Crane Essay

â€Å"War†¦ouhh†¦.What is it good for†¦absolutely nothing!† sang Edwin Starr in 1965. He felt the same vibe that both Henry Reed and Stephen Crane felt in their poems, â€Å"Naming of Parts† and â€Å"War is Kind.† Although these authors may not have said it as straightforward as Starr did in his hit single â€Å"War,† they still had just as much hatred of war. Both Reed and Crane have developed their perspectives on war through their writing styles, their usage of figurative language, and their attitudes toward war in general. Henry Reed and Stephen Crane both have very different writing styles. Reed’s style in â€Å"Naming of Parts† is built upon juxtaposition. Guns and gardens, soldiers and bees: the poem relates the unrelated in order to draw a clear line between the horrors of war and the fruits of nature. However, the poem goes further than just contrasting opposites. The structure and language of the poem combine to show how one should become the other in hopes that the harmonious image of this Eden transforms the unnatural feat of war. His overall structure also serves to make nature better. Each stanza is split between the dry, unimaginative language of the first speaker, probably the drill sergeant, and the poetic language used by the second speaker to describe nature. In every stanza, the gentle and peaceful language of the second speaker is quite dominant over the monotone voice of the drill instructor. This shows that war disturbs the balance of nature. Stephen Crane, in â€Å"War is Kind,† develops his style by using vivid imagery and irony. Through doing this, he leads the reader directly to his perspective of war. He feels war is a horrible way to solve problems and uses irony to tell us that war is blatantly stupid. Nothing good has ever come from it and nothing ever will. The American flag, â€Å"The unexplained glory, flies above them† to symbolize that the glory they were fighting for was not earned righteously, it was stolen by â€Å"these little men†¦born to drill and die.† Both authors also heavily use figurative language to help create a picture of what they saw in their minds as they wrote these poems. Henry Reed’s entire poem is entangled in figurative language. He shows us a perfect balance of the world of nature in the sections of the poem that describe the garden. The garden is a symbol of life and beauty: a magical place, â€Å"silent† and â€Å"eloquent.† In the garden, we see the personification of branches which  Ã¢â‚¬Å"hold in the gardens their silent, eloquent gestures.† We are told of blossoms that â€Å"are fragile and motionless, never letting anyone see / any of them using their finger.† We also witness bees â€Å"assaulting and fumbling the flowers.† These examples of figurative language create a picture in our mind to which Reed can build his theme upon. Crane uses more subtle figurative language to get his point across in â€Å"War is Kind.† The excellent use of irony draws us to his imagery and metaphors. The metaphor in the middle of the second stanza helps point in the direction of the true meaning of the poem. â€Å"And his Kingdom – a field where a thousand corpses lie,† proves that all of the dead bodies after the war do not belong there. This world is God’s creation and war was not part of His plan. In â€Å"War is Kind† and â€Å"Naming of the Parts,† both authors’ attitudes toward war are similar but only on the basic level. They both believe war is a tremendous waste of time for it solves nothing at all. For Stephen Crane, this deeply ironic poem is not only an attack on war and all of its horror but also a statement against violence of any kind. This includes the violence that we observe daily, mans inhumanity to man, and the rage and fury within our own hearts, which are equally as destructive. The poem comments on â€Å"those little souls who thirst for fight†, who find virtue in something as horrifying as slaughter and excellence in a field of a thousand corpses. In â€Å"Naming of the Parts,† Reed tells of the instructor that insists that the men â€Å"not let [him] / see anyone using his finger†. At the end of the same stanza, the blossoms are seen â€Å"never letting anyone see / any one of them using their finger†. Alth ough not directly stated in the poem, perhaps the soldiers should take a cue from the blossoms, and in turn nature, not to use their fingers, especially on the trigger. This contributes to his negative view of war. He structures nature to be more powerful than these soldiers and in turn society. Nature’s â€Å"silent† and â€Å"eloquent† state of being show that war should never be used as a solution to a problem. Although both of these poems were in some way about the topic of war, each author has developed their own way of conveying how they feels through their unique writing styles, how they use figurative language, and their own  attitudes about war. Imagine what the world would be like if only we stopped and actually thought what we were doing. Maybe then we would realize, like Edwin Starr and these two authors did, that war is not the solution to the problem, but instead the root.